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Benefits

Close contact networking is very effective for small businesses that operate in a highly competitive environment. It is also effective for service organizations or information-based businesses, and it is extremely valuable for new or unusual businesses with which the marketplace is unfamiliar, particularly home-based business and those that lack funds to engage in a comprehensive marketing campaigns. Close contact networking is predicated on the belief that there are three primary ways to solicit new business: advertising — efficient but expensive; cold calling — ineffective and expensive; and referrals — effective and affordable.

Business networking with the SJBN gives you a foot in in the door that is otherwise difficult to open. It is business people working together to benefit one another. You'll increase your sales force immediately from 20 to 50 people!  Because the main purpose of the SJBN is to exchange qualified business tips, each member becomes a sales team for your product or service, generating quality business contacts that expands you customer base. The SJBN provides the opportunity to:
    Increase your marketing share;
    Increase your profile;
    Develop new business contacts; and
    Develop new personal relationships

Should you become a member, you'll exchange valuable business tips with others, and exchange business leads with other members. These leads will provide access to clients you would not otherwise be able to contact. There are no outside speakers. Members identify themselves and their product or service at each meeting. You will be invited to display your product or service on a predetermined schedule. No conflicts of interests are allowed.

Leads are much more likely to close when accompanied by a referral name. That likelihood becomes even greater  if a third party actually sets up the appointment. Compare that with cold calling, which has a very low closure percentage.
 

 Photos by Carol Ann DeSimine Photography